La experiencia del consumidor y su impacto en el NPS
En una sociedad cada vez más individualista y sobre informada, donde el consumidor está expuesto a miles de mensajes y ofertas por día, se debe contar con un indicador que permita monitorear la calidad de su experiencia para conquistar su lealtad. El Net Promoter...Episode 005 – How to kick-start your Consumer Engagement strategy
For companies that sell goods or services to consumers, Consumer Engagement is the management of the relationship between the consumer and the brand at any touchpoint.
Episode 004 – Oh no! More IT lemmings!
For companies that sell goods or services to consumers, Consumer Engagement is the management of the relationship between the consumer and the brand at any touchpoint.
Episode 003 – When IT bullying Marketing leads to terrible solutions
For companies that sell goods or services to consumers, Consumer Engagement is the management of the relationship between the consumer and the brand at any touchpoint.