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Thalamus was part of the Software Sector in the Trade Mission to Colombia 2023

by Alejo Avalos | 2023-05-24 | Consumer engagement, Technology, Trade engagement

Last May 15-19, Thalamus participated in the Software Sector of the 2023 Trade Missionthat took place in Colombia. The mission consisted of an intense schedule of over 200 meetings with 100 different companies and institutions in the industry. The meetings were held...

Why is Thalamus the best Marketing Automation option for your business?

by Alejo Avalos | 2023-05-03 | Technology

Tomar una decisión incorrecta a la hora de elegir una plataforma de Marketing Omnicanal y análisis de datos en tiempo real puede significar pérdidas de tiempo y dinero, por eso te compartimos los 7 motivos que hacen de Thalamus la mejor opción del mercado.

What´s Omnichannel and what do you need to implement it?

by Alejo Avalos | 2023-01-24 | Consumer engagement, Technology, Trade engagement

What are Omnichannel strategies and why do you need to implement them? The way we do business and design our marketing strategies is dramatically different to what we used to do a few years back. Nowadays, our clients are hyperconnected and expect specialized services...

Consumer experience and its impact on NPS

by Gaston Blanco | 2023-01-24 | Consumer engagement

The Net Promoter Score (NPS) The NPS is a loyalty indicator that enables monitoring of the quality of the consumer’s experience, by way of one single question about the likelihood of recommending the product or service on a scale of 0 to 10. The final result is an...

Are you measuring the right things in order to manage your investment at the point of sale?

by Gaston Blanco | 2023-01-24 | Trade engagement

Invest more to boost retail transactions. Is that really productive? The lack of audits and tools that effectively measure at the point of sale can explain why you’re not selling more.   If you can´t measure it, you can´t improve it. ​That famous saying by...

5 key ideas for maximizing indirect distribution and market visibility

by Alejo Avalos | 2023-01-20 | Distributors engagement

The impact of strategic distribution ​Do you know who your clients are, what they buy and how much? If the answer is that you only handle some of this information, or flat-out don’t know, it’s because you’re missing out on a big part of the picture....

Episode 005 – How to kick-start your Consumer Engagement strategy

by Gaston Blanco | 2020-10-27 | Consumer engagement, Corporate IT Management, Corporate Management, MarTech in 5 minutes, Technology

For companies that sell goods or services to consumers, Consumer Engagement is the management of the relationship between the consumer and the brand at any touchpoint.

Episode 004 – Oh no! More IT lemmings!

by Gaston Blanco | 2020-09-14 | Consumer engagement, Corporate IT Management, Corporate Management, MarTech in 5 minutes, Technology

For companies that sell goods or services to consumers, Consumer Engagement is the management of the relationship between the consumer and the brand at any touchpoint.

Episode 003 – When IT bullying Marketing leads to terrible solutions

by Gaston Blanco | 2020-08-25 | Consumer engagement, Corporate IT Management, MarTech in 5 minutes, Technology

For companies that sell goods or services to consumers, Consumer Engagement is the management of the relationship between the consumer and the brand at any touchpoint.

Episode 002 – What is Consumer Engagement

by Gaston Blanco | 2020-08-03 | MarTech in 5 minutes

For companies that sell goods or services to consumers, Consumer Engagement is the management of the relationship between the consumer and the brand at any touchpoint.

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EUROPE, AFRICA & MIDDLE EAST

Gaston Blanco
Madrid, Spain

AMERICA

Alejo Avalos
Buenos Aires, Argentina

Copyright © 2023 RTM Software Corporation

AUSTRALASIA

Gaston Blanco
Madrid, Spain

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